Publications

Top Presentations and Publications:

Practical Usability Rating by Experts (PURE):  A Pragmatic Approach for Scoring Product Usability (May 10, 2016) • Case Study on the development and use of this method of quantifying usability quickly and cheaply by means of expert review and ratings – SIGCHI 2016, San Jose, CA.  Presentation and Paper.

When to Use Which User Experience Research Methods (updated on October 12, 2015) • Guest article originally written for Jakob Nielsen’s Alertbox column on October 6, 2008 on www.useit.com, and now updated and published on www.nngroup.com.  

User Research Beyond Usability • Webinar presented on January 29, 2009.  Available at Rosenfeld Media.

User Experience Research Methods in 3D: What to Use When and How to Know You’re Right • Keynote presentation at BayCHI – The San Francisco chapter of ACM SIGCHI, January 13, 2009, Palo Alto, CA. [PDF]

Chicken? Egg? Integrating Research and Design in the Real World, (Winter, 2006) • Article published in Ambidextrous, magazine for Stanford University’s design school.  [PDF]

Ads That Work on the Web, (Oct/Nov 2004), co-presented with John Boyd, Ph.D. • Full day seminar at NN Group’s “User Experience 2004” (Las Vegas, October 2004 and Amsterdam, November, 2004).

How Many Users Are Really Enough? – What to Report: Deciding Whether an Issue is Valid (Fall 2005) • Co-authored article with Michael A. Katz, Ph.D., in User Experience, Vol. 4, Issue 4. 2005 [PDF]

Note: The article above is a highly reduced version of a much more thorough treatment of this topic, to be discussed in my blog in the future.  A much more in-depth version of this paper is directly available here [PDF].

Complete List of Presentations and Publications:

User Research Beyond Usability • Webinar presented on January 29, 2009.  Available at Rosenfeld Media.

User Experience Research Methods in 3D: What to Use When and How to Know You’re Right • Keynote presentation at BayCHI – The San Francisco chapter of ACM SIGCHI, January 13, 2009, Palo Alto, CA. [PDF]

When to Use Which User Experience Research Methods (October 6, 2008) • Guest article written for Jakob Nielsen’s Alertbox column on October 6, 2008 on www.useit.com.

Design, Marketing, Strategy? Where does User Research belong? (April 2008) • 1st author/organizer of interactive panel at ACM’s Computer-Human Interaction Conference (Florence, Italy, April 2008)

Real World Insights: Ethnographic Field Research, (Nov/Dec 2007) • Full day seminar at NN Group’s “User Experience 2007” (Barcelona, November 2007 and Las Vegas, December 2007). Note: to be offered again at NN Group’s User Experience 2008 conference.

Managing User Experience Strategy, (Nov/Dec 2007), co-presented with Nancy Dickenson and Jennifer Anderson • Full day seminar at NN Group’s “User Experience 2007” (Barcelona, November 2007 and Las Vegas, December 2007). Note: to be offered again at NN Group’s User Experience 2008 conference.

Customer Researchers as Health Professionals: How eBay Uses Research to Improve Product Health, (Sep 2007) • Presentation co-authored with Rian Van der Merwe, Ph.D. at American Marketing Association annual conference, Las Vegas, NV.

eBay: Transactions On A Massive Scale • Invited presentation at the User Interface Engineering’s Web Application Summit (Monterey, CA, January 2007). [Podcast]

Linguistic Analysis of Websites: A New Method of Analysing Language, the Poor Cousin of Usability (July 2007) • Paper co-authored and presented at Human-Computer Interaction International Conference, Beijing, China

User Experience Strategy, (Oct/Nov 2006), co-presented with Nancy Dickenson and Jennifer Anderson • Full day seminar at NN Group’s “User Experience 2006” (Seattle, October 2006 and London, November, 2006)

How Does Usability Research Improve 21st Century Product Design?, (Oct 2006) • Panel member at Human Factors and Ergonomics Society 50th annual conference

Driving the Findings Home: Maximizing Impact Through Research Triangulation, (Sep 2006) • Presentation co-authored with Rian Van der Merwe, Ph.D. at American Marketing Association annual conference, Chicago, IL.

Chicken? Egg? Integrating Research and Design in the Real World, (Winter, 2006) • Article published in Ambidextrous, magazine for Stanford University’s design school. [PDF]

How Many Users Are Really Enough? – What to Report: Deciding Whether an Issue is Valid (Fall 2005) • Co-authored article with Michael A. Katz, Ph.D., in User Experience, Vol. 4, Issue 4. 2005. [PDF]

User Research and Market Research Working Together (Nov 2005) • Co-authored presentation with Diana Easley at The Market Research Event, San Francisco, CA.

Designing a User Experience Organization, (Oct/Nov 2005), co-presented with Nancy Dickenson and Justin Miller • Full day seminar at NN Group’s “User Experience 2005” (Boston, October 2005 and London, November, 2005)

User Experience Research: Issues of the Day, (Oct 2005) • Panel member at San Francisco Bay Area chapter of Computer-Human Interaction (BayCHI) presentation.

Ads That Work on the Web, (Oct/Nov 2004), co-presented with John Boyd, Ph.D. • Full day seminar at NN Group’s “User Experience 2004” (Las Vegas, October 2004 and Amsterdam, November, 2004)

Usability and User Experience Research, (October, 2004) • Invited Presentation to East Bay IT Group (EBIG), Emeryville, CA

Research in Corporate Settings, (May, 2004) • Presentation to Communications Department, Stanford University, Stanford, CA

The Rise of Intrusive Online Advertising and the Response of User Experience Research at Yahoo!, (April, 2004), co-authored with John Boyd, Ph.D. • ACM Conference on Computer-Human Interaction (CHI) 2004 Conference, Technical Program, Vienna, Austria

Joint Exploratory Learning: A Case Study On How People Learn To Use Interactive Technology Together (May, 2000) • Dissertation published at Stanford University